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The Case Against Data Lock-in
Venue
Communications of the ACM
, vol. 53 No.11
(2010)
, pp. 42-46
Publication Year
2010
Authors
Brian W. Fitzpatrick
,
JJ Lueck
BibTeX
@article{37230, title = {The Case Against Data Lock-in}, author = {Brian W. Fitzpatrick and JJ Lueck}, year = 2010, URL = {http://queue.acm.org/detail.cfm?id=1868432}, journal = {Communications of the ACM}, pages = {42-46}, volume = {53 No.11} }
Abstract
Want to keep your users? Just make it easy for them to leave.