Randall A. Lewis
- Research Area(s)
- Economics and Electronic Commerce
Previous Publications
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Display advertising impact: search lift and social influence
Panagiotis Papadimitriou 0002, Hector Garcia-Molina, Prabhakar Krishnamurthy, Randall A. Lewis, David H. Reiley
KDD (2011), pp. 1019-1027
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Here, there, and everywhere: correlated online behaviors can lead to overestimates of the effects of advertising
Randall A. Lewis, Justin M. Rao, David H. Reiley
WWW (2011), pp. 157-166
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Northern exposure: a field experiment measuring externalities between search advertisements
David H. Reiley, Sai-Ming Li, Randall A. Lewis
ACM Conference on Electronic Commerce (2010), pp. 297-304
